5 Tips for Choosing The Right Domain Name

When you need to select the right domain name for your new website, there are going to be quite a few different factors that you will have to consider. Those who actually take the time to do their research and come up with the best possible name for their site give it the best chance of succeeding. 

Tips for Choosing the Perfect Domain Name

Tips for Choosing the Perfect Domain Name

Despite what you might think, the domain name that you come up with for your website will make a big difference when it comes to just how well it does overall. In the end you will be glad you considered the following things.

1) Keep it Simple

The KISS (Keep it Simple Stupid) approach should be applied when it comes to choosing the right domain name for your new website. The fact is that absolutely do not want a complicated domain name that people are going to have a hard time remembering or typing into their browsers. 

Make sure that you spend a decent amount of time trying to come up with a name that is within 15-20 characters or so, because this will ultimately help out your site quite a bit. The simpler your website’s address is, the easier it will be for people to get there in the first place.

2) Make it Relevant

You should also make certain that the domain name for your website is relevant to your business or whatever your website is about, because otherwise it will be very confusing indeed. The last thing that you want is for your domain name to not make any sense because it isn’t related to the overall theme or subject of your website at all. When you take the time to come up with a snappy but germane name for your site, you will find that you’ll benefit quite a bit.

3) Don’t select a domain based on keywords in the URL

Practices for Structuring URLs

It is important to keep in mind that main keywords are not the only thing to consider when it comes to getting your domain to rank high in search engines. Main keywords are certainly a factor though, so you don’t want to forget about them altogether. Make sure that you keep your domain name as short as possible while still making sense. 

The point is that you don’t want to focus on any one thing, especially not just keywords. A lot of people tend to get carried away with the importance of keywords, especially when registering a website domain.

4) Don’t try to be Clever

One of the worst things that you can do when coming up with a new domain name is try to be clever, because chances are it just isn’t going to work out. Sometimes even the most clever domain names are a bit too long or convoluted, so you will have to keep that in mind. 

Instead you will want to focus on just being short and simple and straightforward. This way those who type in your domain name will already pretty much know what your site is about before they even get there.

5) The Extension you use Matters

There are a number of different extensions that you can use for your new website, including .com, .org, .net, etc. It is important that you try to get a .COM domain, simply because they are the most popular and will give your website the best chance of success right out of the gate. 

It is true that you will still want to consider some of the other choices on the table though, because the rest of them certainly aren’t bad. In fact, sometimes it is better for some people to not choose a .COM extension for their domain, depending on the type of website they plan on running.


There are a myriad of things to consider when you are trying to come up with the best possible domain main, and it is crucial that you look into what some of them are before making up your mind up altogether. The last thing you want to do is rush into a final decision about your site’s domain name, because you will most likely end up regretting it.

The more time and effort you put into coming up with the right domain name for your website, the better your chances will be of getting exactly what you need to get off to a good start. If you are planning on running an online store, it will be especially crucial to consider what your domain is going to be, as well as the extension you plan on using. 

The fact is that the quality and length of your domain will have a big impact on how your website is going to rank and perform in both the short and long term. 😊

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